Dana-James-Mwangi-Logo_Horizontal_White
Blog

ConvertKit’s Creator Network and Recommendations Tool: A New Way to Grow Your Email List

Share this Post With a Friend

If you’re looking for an authentic, “non-spammy” way to grow your e-newsletter subscriber list, ConvertKit could be a great starting point.

In today’s digital space, prioritizing your email list is crucial, especially with sporadic threats (and actual follow-throughs) of social media networks being pulled from entire countries, and the occasional times that social media profiles seem to disappear for hours due to server glitches.

  • You can send emails to the people on your email list any time you want, without the need to be concerned about everchanging social media algorithms.
  • The open rate is higher with your email list than the average engagement rates of social media posts. For example, the average engagement rate on Facebook is 1% according to HootSuite. But email marketing has an average click-through rate of 3.57%. If you master email marketing, you can get up to 40%-50% of your subscribers to open the email you sent.
  • You can download the contacts of your email list (I must add, email subscriber data needs to be handled securely and with care). You can’t do that with your social media following. You may get insights on your social media followers’ actions, but you can’t get your followers’ data.
  • You aren’t subject to penalties that go against social media posting guidelines (however, you still want to make sure your email newsletters reflect the values and language of your company).

ConvertKit is an email marketing platform that is designed for creators.

It’s home to 646,590 creators who send over 2 billion emails a month. With ConvertKit, you can grow an email newsletter subscriber list, or “email list.” You can welcome your subscribers with, automated emails right off the bat, keeping them in the loop with your latest happenings, upcoming events, fresh blog posts, or even your latest offerings.

ConvertKit was designed with creators in mind.

I’ve been a proud fan and user of ConvertKit since 2017, applying it to both my own business and those of my web design clients. Here’s where ConvertKit really shines: the platform was designed with a focus on content creators of all types: bloggers, vloggers, course creators, service providers, coaches, and consultants.

Create e-newsletters designed for storytelling and nurturing your audience

Convertkit’s focus isn’t on helping you create “designed” newsletters. However, Its specialty is something truly special: ConvertKit helps you make mostly text-based newsletters that look like an email that you would get from a friend. They’ve done studies to show that emails like this convert better.

Here’s my favorite feature as a website consultant, designer and business owner:

ConvertKit connects with a broader range of website builders, e-commerce platforms, payment gateways, digital shopping carts, and course/membership tools than many of its competitors. It’s almost as if app developers build with ConvertKit users in mind.

When you invest in business tools that have built-in integrations, you are setting your business up to run more smoothly. (Just imagine if none of your business tools “talked” to each other. You would have to complete repetitive tasks that eat up your time and take away from the amount of time you spend selling.)

One of ConvertKit’s standout features is the Creator Network, an online community that fosters collaboration and community among ConvertKit’s users. By signing up and creating a profile, you open doors to connect with and recommend other content creators, while building your tribe of peers.

ConvertKit’s Recommendations Tool

ConvertKit also has a feature called Recommendations. You must be a member of the Creator Network to use it. Here’s what it does: When people sign up for your E-newsletter, you can also direct them to subscribe to your favorite content creators’ E-newsletters.

Email marketing truly stands out as a powerful way to connect with customers, largely because every person on your list has chosen to be there. And when someone gives you a shoutout in their E-newsletter, it’s like welcoming an already interested crowd who’ve made the conscious decision to hear from you. That’s the kind of engagement we dream of, right?

ConvertKit’s Paid Recommendations

On the flip side, if you’re a content creator with a substantial E-newsletter following, the Recommendations tool can add a fresh revenue stream that doesn’t demand your constant attention.

For content creators, juggling various income streams, managing a blog, and producing a podcast can be overwhelming. It’s refreshing to have an email marketing tool like ConvertKit that adds to your earnings without the hefty upkeep.

With ConvertKit, growing and monetizing your list is not just a daydream. No gimmicks, just straightforward, mutual growth.

Do you want to make your email list blossom with ConvertKit’s Creator Network and Recommendations tool? Sound off with your thoughts and questions in the comment section below.

Affiliate Notice: I only endorse business apps and tools that I use or support. This blog post features a YouTube video that I’ve made in partnership with ConvertKit. If you sign up for ConvertKit using my link in this post, I will earn a commission.


Share this Post With a Friend

About the Author + Subscribe

Hey there,
new friend! 👋🏾

I’m Dana James Mwangi, your go-to brand strategist, award-winning entrepreneur, and public speaker.

After 15 years in the graphic and web design game (Hey WordPress, You da’ MVP!), and coaching over 2,000 entrepreneurs on how to brand themselves with boldness, I teach about branding from a holistic perspective.

What do I mean when I say “holistic?” I’m the brand strategist that will tell you your confidence level is tied to how well you brand yourself or your business, right down to your logo and brand color choices choose to the way your website reads. 

The confidence to brand boldly, the art of brand storytelling, and how to translate all of that over to your website is what you’ll find here on my blog.

Subscribe below to my e-newsletter and you’ll get my branding tips and videos delivered right to your inbox!

No spam, I promise. Unsubscribe at anytime.

Did you like this post?
There's more where that came from!

Subscribe below to my e-newsletter and you’ll get my branding tips and videos delivered right to your inbox!

No spam, I promise. Unsubscribe at anytime.

Leave a Reply

Your email address will not be published. Required fields are marked *

Blog

ConvertKit’s Creator Network and Recommendations Tool: A New Way to Grow Your Email List

Join my e-newsletter

Subscribe to my e-newsletter* and you will be the first to know about my latest live branding masterclasses, YouTube tutorials, and more!

*I will never sell your information. You can unsubscribe at any time.

Danajamesmwangi.com: Website and Blog Post Disclaimer

Affiliate Link Disclaimer:
Some of the links on this blog are affiliate links. This means that if you click on the link and purchase an item, I may receive a commission at no extra cost to you. I only recommend products or services I use personally and believe will add value to my readers. Your purchase through these links supports the maintenance of this blog and allows me to continue providing content.

Legal Disclaimer:
The information provided on this blog is for general informational purposes only. It should not be considered as professional advice. Always consult with qualified professionals in legal, financial, medical, or other specialized fields before making any decisions or taking any actions based on the information provided here. I am not a relationship counselor, therapist, doctor, lawyer, financial expert, or any other type of licensed professional. Any actions you take based on the information on this blog are solely at your own risk.

No Guaranteed Results:
While I strive to provide accurate and helpful information, I make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability, or availability of the information, products, services, or related graphics contained on this blog for any purpose. Any reliance you place on such information is strictly at your own risk. I do not guarantee any results, positive or negative, from following the advice or implementing the strategies discussed on this blog.

Age Restriction:
This blog is intended for users who are 18 years of age or older. If you are under 18, please do not use this blog without parental guidance and consent.

Copyright Notice:
All content on this blog, including but not limited to text, graphics, logos, images, audio clips, and software, is the property of Dana James Mwangi and protected by United States and international copyright laws. Unauthorized duplication, reproduction, or distribution of this content is strictly prohibited and may result in legal action.

Comment Policy:
I reserve the right to remove or not publish any comments on this blog that contain hate speech, harassment, bullying, or any content deemed inappropriate or offensive. The goal is to maintain a respectful and constructive environment for all readers.

Non-Client Relationship:
Reading this blog does not establish any kind of client-professional relationship between you and me. The content provided here is for informational purposes only and should not be construed as personalized advice or consultation.

Privacy Policy:
This blog may use cookies and collect certain personal information. Please refer to our separate Privacy Policy for details on how we handle your data.

Changes to Disclaimer:
I reserve the right to modify this disclaimer at any time without prior notice. It is your responsibility to review this disclaimer periodically for any changes.

By using this blog, you acknowledge that you have read, understood, and agree to be bound by this disclaimer.

A heads up: This website uses cookies to ensure that you get the best experience.