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Video Interview

Dana James Mwangi Shares Branding Tips for Entrepreneurs with PR Veteran Nikki Woods

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I got the opportunity to share my tips on branding for entrepreneurs with PR/media veteran Nikki Woods!

Nikki had a 10-year run as the senior producer and on-air personality for the #1 nationally syndicated Tom Joyner Morning Show, an urban radio program that broadcasts to over 8 million listeners every day. Tom Joyner crowns Nikki as “the hardest working senior producer in radio.”

Having booked thousands of celebrities, experts and public figures for media engagements in her 20-year career, Nikki knows a thing or two about the power of publicity. So when she asked me to join her for a Facebook Live talk about branding, I loved the idea of us having a conversation balancing the importance of authentic storytelling (and brand visuals informed by that storytelling) with the power of PR as a brand’s storytelling vehicle.

Check out this video of my interview with Nikki here.

About the Author

Dana James Mwangi

Dana’s career has evolved from being an in-house graphic designer to creative agency founder, branding and website strategist, speaker and teacher. She founded Cheers Creative, a Memphis-based practice that builds award-winning brand visuals and websites for creative professionals, industry leaders, and art platforms. Dana's writings, design work and talks about branding, web design, tech, and entrepreneurship have been featured and referenced in Forbes, Essence, Canada Learning Code, Net Magazine, and more.

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